Postscript: The SMS Platform That Recovers 35%+ Abandoned Carts

Complete review from someone who's recovered millions in abandoned cart revenue through SMS when email sequences failed

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🔥 Stop Losing Revenue to Email Fatigue

While you're relying on email that customers ignore, smart stores using SMS are recovering 35%+ of abandoned carts. SMS gets read within 3 minutes vs 6+ hours for email. Every day without SMS recovery is leaving thousands on the table while competitors capture customers you're missing.

98% SMS open rate vs 20% email
20x Faster response than email
30 days Free trial to test results

Why Postscript Dominates Ecommerce SMS Marketing

After testing every major SMS platform, here's why Postscript consistently outperforms generic SMS tools for Shopify stores

🤖 Ecommerce-Focused Automation

  • Abandoned cart recovery with personalized product images
  • Browse abandonment sequences for window shoppers
  • Post-purchase upsells with immediate delivery
  • Winback campaigns for dormant customers

Postscript is featured in our guide to SMS marketing platforms built specifically for ecommerce success.

🛡️ Built-in Compliance Protection

  • TCPA compliance features prevent costly violations
  • Automatic opt-out handling with legal keywords
  • Consent tracking with audit trails
  • Carrier approval process to avoid blacklisting

📱 Advanced Segmentation

  • Shopify data integration for purchase behavior targeting
  • Geographic segmentation for location-based offers
  • Customer lifetime value segmentation for VIP treatment
  • Product affinity targeting based on browsing history
  • Coordinate with email marketing automation for complete omnichannel customer journeys

📊 Revenue Attribution Analytics

  • SMS revenue tracking with first and last click attribution
  • Campaign ROI reporting to optimize spend
  • A/B testing tools for message optimization
  • Conversion funnel analysis to identify drop-offs

🎨 Rich Media Messaging

  • Product image carousels in SMS messages
  • GIF and video support for engagement
  • Smart link previews with product details
  • Branded message templates for consistent experience

🔗 Deep Shopify Integration

  • Real-time inventory sync prevents overselling
  • Customer data sync with purchase history
  • Discount code generation with automatic application
  • Order status updates via SMS notifications
  • Pair SMS with popup optimization tools for complete visitor conversion strategies

✅ What We Love About Postscript

  • Incredible recovery rates - 35%+ abandoned cart recovery typical
  • Compliance-first approach protects against violations
  • Native Shopify integration works seamlessly with your store
  • Easy setup with pre-built automation templates
  • Excellent deliverability with carrier relationships
  • Advanced segmentation for personalized messaging
  • Proven ROI with transparent revenue attribution

❌ Potential Drawbacks

  • Higher pricing compared to generic SMS platforms
  • Learning curve for compliance requirements
  • Message costs add up with high volume campaigns
  • Limited international support vs global platforms
  • Shopify-focused may not suit multi-platform stores

How to Get Started with Postscript

Follow this proven setup process to start recovering abandoned carts via SMS within 48 hours

1

Install and Connect

Install Postscript from the Shopify App Store and complete account verification. The carrier approval process takes 24-48 hours, so start early. Connect your Shopify store data for customer segmentation.

2

Setup Compliance and Opt-ins

Configure consent collection with pop-ups and checkout opt-ins. Set up legal compliance features including automatic opt-out handling and consent tracking. This step is critical for avoiding violations.

3

Create Abandoned Cart Automation

Build your first SMS automation for abandoned cart recovery. Start with a 3-message sequence: immediate (1 hour), reminder (24 hours), and final chance with discount (72 hours). Include product images for better conversion.

4

Segment Your Audience

Create customer segments based on purchase behavior, location, and engagement level. Set up VIP segments for high-value customers and new customer onboarding sequences. Personalization drives higher conversion rates.

5

Test and Optimize

Launch with a small segment and monitor delivery rates and compliance metrics. A/B test message timing and content. Gradually expand to your full subscriber list as you optimize performance and ensure compliance.

"Postscript recovered $45K in abandoned cart revenue in our first 90 days. The compliance features gave us confidence to scale without worrying about violations. ROI was 12:1."
— Marcus Rodriguez, CMO at TechGear ($5M annual revenue)

Postscript Pricing: Pay for Performance

Pricing scales with your SMS volume - you only pay for messages that drive revenue

Starter

$35/month
  • Up to 500 SMS/month
  • Abandoned cart recovery
  • Basic segmentation
  • Shopify integration
  • Compliance features
  • Email support
Start Free Trial

Scale

$300+/month
  • High-volume SMS
  • enterprise features
  • Dedicated account manager
  • Custom compliance setup
  • API access
  • Priority deliverability
  • Custom reporting
Contact Sales

All plans include 30-day free trial • Message costs additional • Volume discounts available

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Combine SMS, email, and capture tools for a complete automated marketing system that maximizes customer lifetime value.

Ready to Recover 35%+ of Abandoned Carts?

Join 10,000+ Shopify stores who've discovered that SMS outperforms email for cart recovery

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30-day free trial • No setup fees • Compliance protection included